Specificity Principle

AI outputs match the specificity of the input.

How to apply it

State purpose, layout, color, typography, density, and dimensions. Reference a known style.

Practise it on a real challenge

AI Mockup — the prompt behind a clean pricing card

You want to use an AI image tool to mock a clean SaaS pricing card. The prompt decides the result.

More UX laws

• 60-30-10 Rule
• 8-pt Spacing Scale
• Accessible contrast
• Aesthetic-Usability Effect
• Alignment Principle
• Calibrated Trust